-Big Brother meets Big Bird: Homeland Security partners with Sesame Street

Posted: September 20, 2008 in 2008, Articles
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DCExaminer:


(Above: Rosita and Meryl Chertoff)

Big Brother and Big Bird

When it comes to securing the homeland, who better to help you sleep at night than various characters from the popular children’s show, “Sesame Street” … ?!?

Seriously.

In a move that will make Bush administration detractors bring back those duct tape jokes again, the Department of Homeland Security has partnered up with the famous children’s show.

“We all want our children to feel safe in this world,” said Meryl Chertoff, wife of Homeland Security Secretary Michael Chertoff, at a ceremony held at the John Tyler Elementary School to announce the partnership. “And who better to do that than our Sesame Street friends, Grover and Rosita!”

“I always knew that [Mr. and Mrs. Chertoff] would be big muppet Muppett supporters!” said Sesame Workshop CEO Gary Knell.

As you can imagine, the partnership is aimed at children, and seeks to encourage family preparedness plans in the case of emergencies.

“Family preparedness is the cornerstone of personal and community readiness,” said Secretary Chertoff in a statement (he was scheduled to attend the event, but has been busy handling the aftermath of Hurricane Ike in Texas). “And we could not be more pleased to team up with Sesame Workshop.”

But perhaps Grover puts it best in his introductory remarks, published in a pamphlet titled, “Let’s Get Ready!”

“I, your furry, blue friend Grover, have a story to share. Are you wondering what it is about? I will give you an itty-bitty hint: It is about getting ready for emergencies! Oh boy, that was a big hint. Do you want to get ready, too? You do? Oh, I am so pleased. Then read this story with me, and let us get ready together!”


(above: Gary Knell and Rosita)

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